Oren & Rufus: May 2026 Meeting

In-person, 2 days. Rufus Pollock (Life Itself) + Oren (Commonweal). Sylvie may join parts.


Summary

Two questions frame this meeting.

1. Commonweal's Strategy — The world is at an inflection point, and Commonweal has the network and programs to respond. What it lacks is a unifying story and strategy: one that gives the work coherence internally and gives Oren something to carry into conversations with funders, partners, and collaborators.

2. The Collaboration — Oren and Rufus have been working together for five years. The question is how to evolve and deepen the collaboration, and what form that takes over the next one to two years.

Hypotheses

  1. The right response to SCQ 1 is to develop a coherent narrative and strategy — expressed as a document, deck, talk, and video — that articulates the moment, Commonweal's place in it, and a concrete pathway forward. This is the immediate work. Everything else (curriculum, movement architecture, scaling) follows from having this.

  2. The right response to SCQ 2 is to make an explicit, personal commitment — not a formal MOU but a real agreement — about what each party brings and what we are building together. This may include naming Rufus in an explicit support role within Commonweal.


Two Questions

1. Commonweal's Strategy

Situation: The world is entering a period of accelerating, compounding crisis. What felt like separate issues — ecological, political, technological, cultural — are increasingly legible as symptoms of something deeper. The Trump second term is a marker: people who spent years working through normal channels — lobbying federal government on pesticides, diversity, environmental protection — are finding those avenues shut. The back is getting closer to the wall. People are becoming ready for a different level of engagement, and hungry for a story that makes sense of this moment and points toward something real. Commonweal has spent decades building programs, relationships, and a network that speaks directly to this moment.

Complication: Two things are simultaneously true — and they point in the same direction:

  • From inside Commonweal: The diverse programs lack a unifying narrative. Without it, the work is hard to communicate coherently to funders, collaborators, and partners — and people who encounter Commonweal have no clear pathway from awareness into action.
  • From the outside world: What this moment calls for — and what funders, partners, and the emerging field are increasingly ready for — is a coherent, well-developed narrative with a concrete plan of what can actually be done. Not just diagnosis. Not just inspiration. A real pathway, embodied and networked.

Question: How do we develop a story and strategy that serves both: articulating Commonweal's work and its place in this moment, and providing the wider field with a grounded narrative and action pathway?


2. The Collaboration

Situation: This isn't a new relationship. Over the past five years, Oren and Rufus have been developing these narratives together — there is history, alignment, and trust. Life Itself brings specific interest and expertise in synthesizing and articulating this territory (metacrisis, Renaissance, cultural evolution, movement architecture). Commonweal brings decades of network depth, relationships with major funders and peer organizations, and hard-won legitimacy in the field.

Complication: The collaboration already works. The question is whether it deepens — and what shape that takes. There may be light formalization worth considering: is Rufus named in an explicit support role to Oren's colleagues? Do we make some personal commitment to each other — not an MOU, but real vows about how we work together and what we are each bringing?

Question: What are we actually shaking hands on — so that over the next two years we can develop and carry this story together, support Oren in bringing it into his network, and build what comes next?


The Vision

What We're Building — Step 1

The immediate work is a story and strategy: a coherent, well-developed narrative expressed as documents, decks, talks, scripts, video. This gives Oren (and others) something concrete to carry into conversations with funders, partners, and collaborators — a frame that helps people make sense of the moment, see what Commonweal is doing within it, and understand what can be done.

This is where we start. Everything else follows from having this.

Two avenues, working together:

  • Creating the frame — diagnosis: a narrative that traces the arc from polycrisis → metacrisis → cultural evolution → pockets of conscious cultural evolution → movement
  • Paths forward — actions: what can actually be done, locally and globally, individually and collectively

This framework does two things for Commonweal simultaneously: it articulates the context and meaning of what Commonweal is already doing; and Commonweal's programs provide concrete responses to what the framework reveals. The diverse programs become chapters of one coherent story.

The Narrative Arc

Four movements:

  1. Polycrisis — the felt reality: climate anxiety, political breakdown, AI risk, overwhelm
  2. Metacrisis — the deeper pattern: not separate crises but a failure of how we make sense, relate, and govern
  3. Cultural Evolution — what is actually required: new forms of consciousness, meaning, and coordination
  4. Renaissance — historical precedent and live possibility: periods of breakdown have preceded renewal before

The honest darkness and the dawn after darkness. Neither denial nor despair.

We also want to follow this with sections on how this actually "cashs out" in terms of applications e.g.

  • Pocket building e.g.
    • Creating and supporting bioregions
    • Conscious communities and developmental spaces
  • Movement building (see Movement architecture below)
    • Place-based / Land-based activites like retreat centers – the "Alpha Course" for the Metacrisis and Renaissance idea

Narrative arc overview

core

Illustration of a potential journey from EA type concerns into "Second Renaissance" type concerns

The Packaging

Two registers, both needed:

  • For people who are practical and rational: a tractable plan, concrete interventions, legible next steps
  • For people who are more emotional and body-oriented: meaning, belonging, embodied practice, a story worth living inside

And the language must be accessible. No jargon at the front door:

  • "metacrisis" → "something deeper is going wrong beneath the crises"
  • "sensemaking" → cut or reword
  • "ontological" → delete

Test by comprehension, not elegance.

Step 2 — One Example: Movement Architecture

Once the story and strategy exist, one natural next step is building the infrastructure for people to move from awareness into action. One model, inspired by EA's playbook:

Awareness    → narrative, video, talks
Orientation  → curriculum / "Alpha Course for the Second Renaissance"
Commitment   → community, facilitators, repeating participants
Action       → projects, careers, funding priorities

The key gap in this ecosystem: people get moved, then nothing. A movement architecture creates the pathway.

One concrete example: an "Alpha Course equivalent for the Second Renaissance (or the Great Turning, or —)" running in retreat centers, universities, communities. Facilitatable by non-experts. When people leave a retreat, there is somewhere to go next.

This is one offering — not the only one, and not the current task. It follows from step 1.

The Strategic Logic

External: Opens doors. Oren can walk into Fetzer, Templeton, tech billionaires with a story that feeds left brain (tractable plan) and right brain (meaning, renewal). Narrative does the work before the ask. Not just funders — collaborators, peers, partners, the whole network built over decades.

Internal: Gives Commonweal a spine. Staff can articulate what Commonweal is. The diverse programs become chapters of a coherent story.


The Collaboration: Commonweal ↔ Life Itself

One sentence: Commonweal provides platform, network, and legitimacy; Life Itself provides narrative architecture, curriculum design, and movement strategy.

Commonweal (Oren)Life Itself (Rufus / Sylvie)
Funder and partner relationshipsNarrative spine
Platform: retreat centers, network, conveningCurriculum design
External positioning and deploymentMovement architecture
Internal alignment: team + boardMessaging and synthesis

Relational basis

Trust-based. Five years of working together. Deep alignment on the substance.

Oren is at a moment of stepping into greater visibility — taking the relationships built over decades and actively sharing this story, making asks, convening. Life Itself's role is to support that transition: helping articulate the story, developing the materials, ensuring Oren is in a position to carry it well.

Optimise for impact, not attribution. Hunt together, eat together.

Concrete support — what this looks like

  • Developing the overall strategy and narrative within Commonweal
  • Writing and refining the core vision documents
  • Custom versions of the deck / script for different audiences and contexts
  • An explainer video walking through the core diagram (Sylvie-led)
  • Support from Oren, the Commonweal team, and board to co-create and disseminate the vision internally

Near-term structure (1–2 years)

To be crystallized in this meeting.

Phase 1 (0–6 weeks): Co-develop narrative spine, core deck, 2–3 audience-specific framings

Phase 2 (2–4 months): Oren takes the story into his network — funders, partners, Commonweal colleagues. Test what lands. Rufus and Sylvie support and iterate.

Phase 3 (optional / longer horizon): Package for broader scale — facilitator guide, video assets, curriculum

Next 3–6 months (working draft)

  • Oren: internal briefing of team + board; first funder soft conversations
  • Rufus: written narrative document (the spine in full); strategy support
  • Sylvie: explainer video concept; first talk outline
  • Joint: first pilot site confirmed; check-in cadence established

Agenda: 2 Days

Spacious. The synthesis is already rich — the work here is to sit with it, pressure-test it, and make decisions. Leave room for what wants to emerge.

Day 1 Morning — The Narrative

~2–3 hrs

What is the story? Do we agree on it?

  • Walk the four-part arc and the two-avenue structure (frame + paths forward)
  • Draft the 90-second version together
  • Identify the bridge concept for EA/tech audiences ("coordination capacity"?)
  • Agree on language — what's in, what's out
  • What is the name? (Second Renaissance / Great Turning / —)

Output: narrative spine, written, 1 page


Day 1 Afternoon — Commonweal Positioning

~2 hrs

How does this story frame Commonweal specifically?

  • Map existing programs onto the narrative layers
  • Draft the "Commonweal within the story" paragraph — something staff can actually use
  • What does Oren want to crystallize here? (Open question — space to surface this)
  • Who is this for first: team, board, funders, partners?

Output: Commonweal framing paragraph


Day 1 Evening — Curriculum Sketch

Lighter, ~1.5 hrs

Enough structure to run a first pilot.

  • Walk the 6-session Alpha equivalent — stress-test it
  • Which retreat centers / partners are the first 2–3 pilots?
  • Single-day retreat format: viable?

Output: 6-session outline + pilot shortlist


Day 2 Morning — The Collaboration

~2–3 hrs — the main event

Form, nature, and next steps of the Commonweal ↔ Life Itself relationship.

  • What does Oren actually need from Rufus and Sylvie?
  • What is Life Itself offering, and on what basis?
  • How do we work together over the next 1–2 years?
  • Write the 1-page collaboration note together

Output: 1-page collaboration note — roles, phases, working principles


Day 2 Afternoon — Next 6 Weeks

~1.5 hrs, then done

Who does what, by when.

  • Oren: first internal step
  • Rufus: first deliverable
  • Sylvie: her specific entry point
  • First funder or partner conversation: who, when, how framed
  • Check-in cadence agreed

Output: shared action list with owners and rough dates


Note: Katherine Fulton (Fetzer board chair) is relevant context but not a focus for this meeting.

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